Swingers golf event

Flying Club Swingers is Virgin Atlantic’s online golf competition. The competition welcomes any Flying Club member to enter and represent either Europe or the Rest of the World. At the end of the season the top 12 ROW and the top 12 European swingers are invited to play at the final. In 2018 this was held in Las Vegas. For this event our digital designer created an identity using Cinema 4D to create a Las Vegas skyline consisting of iconic Virgin Atlantic pieces and classic golfing items. I then adjusted the artwork and applied it to all the event material, such as itinerarys, joining instructions, airport and golf course signage, menus, and pull-up banners. All items fitted in with Virgin’s new hyper-real, playful illustrative style, aswell as using pinks with pops of bright red and purple.